Archive for June 3rd, 2007

AMO’s RealityLasik Marketing on Facebook

Such is the nature of Facebook’s power that I learned of the web-wide RealityLasik campaign through my FB newsfeed. The AMO marketing push is a freestanding website — RealityLasik.com — promoting Lasik surgery through a series of pseudo-reality video episodes featuring an actual patient from pre-op through post-op. The campaign’s first subject is [...]

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